Latest Blog Posts
Grids in Graphic Design
In my last blog post, I discussed the rules of good typography. Another rule that I intentionally omitted was the use of grids because I felt it's not only limited to typography and hence deserved it's own post. Grids in graphic design refers to a series of intersecting horizontal and vertical lines that are used to structure content on a page. Their roots are in traditional typography for typesetting books but they can be used for placement of any graphic design element in print, web or multimedia. Grids act as a framework that a designer can use to organize content in a rational manner. Creating Grids Creating a grid is usually the fir
Basic Rules of Good Typography
Typography is the art and technique of designing, setting and arranging type. It is used to some degree in all written communication. As I described in my last blog post, graphic design is visual communication that uses design elements to convey print or electronic forms of information. The majority of this information comes from words. Therefore, typography is the the most basic form of graphic design and perhaps the most important tool of a graphic designer. Typography can be a very complicated topic but understanding some simple concepts and rules can result in solid typography and help make good graphic design great. Measure Measure refer